Rich The Kid, Famous Dex, & Jay Critch Introduce a New Wave of Artists on Their New Collaborative Mixtape “Rich Forever 4”

By Miles Hagan

Rich Forever 4 is everything that is was supposed to be. We know the collective at this point pretty well at this point. Rich the Kid is coming off of a successful solo project, and Famous Dex and Jay Critch have gained consistent followings on their own. Now the three come together with some newer faces for the latest installment in their Rich Forever series. This time they are joined by a few new voices that are set to help take the collective into the future. 83 Babies, Young Bino, and Airi are very present on this tape and look to help elevate Rich Forever 4.

Most projects like this frequently benefit from the lack of hype around them. If there are a few bangers it’s seen as a success and if it is a flop no one really talks about it. They are trying to make enough noise off a few songs not to fade into obscurity. Rich Forever 4 manages to accomplish that goal. The first 5 songs all hit with “Drip Layer” and “Party Bus” being the main standouts. “Drip Layer” is also our first time hearing 83 babies on the project and they sound vicious on this cut. Settitoff83 has possibly the best chorus on the entire mixtape, and Lil Tony and Yung Boss Tevo carry their weight just fine, each with a very solid verse. 

After the young guns do their thing it's time for the vets to take their place. On the next track “Party Bus”  Dex, Rich, and Jay Critch show that they still know what it takes to make a trap banger. What allows this track along with many others to really be pushed over the top is the excellent beat selection on this project. Everyone in the Rich Forever collective seems to be very aware of what type of beat they all sound best over, and Rich Forever 4 has a surplus of those sounds. The bass is always booming and when the right instrumentation is included it makes for a song anyone can dance to 

This is not a perfect album by any stretch of the imagination. This could have been a stellar very fun 5 track EP if the tape stopped after “Broke as S**t”. Which has one of the best beats on the entire mixtape, and has some very uplifting positive bars from Rich and Jay Critch talking about their come up. Until this point, the beats are still bouncy and the bass hits every time. The lines about money and success are still charming and compelling. The problem eventually becomes the lack of variety presented to us as listeners. This is no better than any of the other Rich Forever projects. 

That being said, that doesn't mean it is worse, there is just no real improvement from any of the members. This circles back to the importance of the three new artists introduced on Rich Forever 4. While they don't add anything in terms of subject matter, it is nice to hear different voices and flows on the second half of the project. There are moments when it picks back up and even gets a little experimental with a song like “Tell Me”. Not the best attempt at a pop song but it is very encouraging to see young rappers like those in 83 Babies try something so far out of their comfort zone. This is the moment where Airi really gets to shine on the project and she shows a lot of the potential she has as a solo act. 

Rich Forever 4 wasn't a surprise nor a disappointment, more so just a collection of songs from a collective that is beginning to find their footing. With all of the pieces they have, the label now really has the potential to take off. Whether it’s one of the older guys or some of the newer additions, someone in Rich Forever has to blow up. The most interesting may be the person who contributed the least to Rich Forever 4. Airi beautiful R&B voice may give her a lot more potential to create mainstream hits than some of the other in their group. She will unlock a sound that could really add an essential layer to all of their music. This feels more like an introduction into what could potentially be the next steps in this groups evolution than a mixtape trying to be great. 

FAVORITE TRACKS:

Drip Layer  (Feat. 83 Babies)

Party Bus

Broke as Shit

Rating: 5

Listen to Rich Forever 4 here:

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Rich The Kid's New, Feature-Heavy Album "The World Is Yours 2" Is a Solid Sequel to His Debut Project

By Miles Hagan

Rich The Kid seems to love the life he lives. He won't let you forget that he’s richer than you for a second, and he could steal your girl whenever he wants (which might be why he doesn't trust women). He had a great 2018 with huge singles off his debut album The World Is Yours. Though the hype for this album wasn't nearly as crazy, Rich has been grinding and released some solid singles in preparation for this project. If The World Is Yours 2 is a success it could really prove that Rich The Kid is here to stay for a while.

One thing must be made clear to start. This is a Rich The Kid album. He knows exactly who he is and sticks to it throughout. That being said this is 45 minutes of straight flexing. It seems like he was able to understand the sound that his fans love from him and get the best producers and features to create an album tailor made for him. Though not very diverse or adventurous in subject matter, Rich never seems like he's out of place or uncomfortable for a second on any track. All of these things come together perfectly on the first half of the album.

The first seven songs on the album are Rich at his best. The opening track has a beat that can only be described as pleasant. It sets the tone for the album because even though it has aspects of the typical trap banger, things like the whistling in the background and the piano throughout makes it something that Rich is able to absolutely kill. He basically spends the track talking about how nice it is to be him since he came up in rap. Then there's “Splashing” which was released back in 2018. As soon as the track starts it has the same feeling of a “New Freezer” or “Plug Walk” meaning it’s sure to be an undeniable hit. With booming bass and incredibly catchy hook, this has club banger written all over it. The standout on this first half of the album might be “Fell Threw” with Gunna and Young Thug. Thug delivers one of his best contributions to a track since his last project. He comes with energy and the way he trades lines back and forth with Rich is seamless. Each of them has creative flows and the flute in the background is a great addition. Gunna comes in at the end and although he doesn't do anything special, the way that he strains his voice while rapping makes his verse a little more interesting and it doesn't hurt the track.

The great tracks continue until we get to “Woah.” These are the two main features that stick out on the album. Miguel and Ty Dolla $ign are two very talented R&B singers in their own right, but they aren't normally collaborating with artists like Rich The Kid. That being said it almost seems like the song is catered for them rather than Rich. The song comes off as a little corny and his lyrical shortcomings really come through when his flows demand too much attention and the beat can't take center stage. This starts off a very disappointing finish to the album. Aside from “Rockets” with Takeoff and Lil Pump, which is surprisingly entertaining, the rest of the features on the project are largely disappointing. Rich doesn't change much about what he does, but the beats don't hit the same on this half of the project and begin to sound the same. It does end on a high note with “For Keeps” which functions as a very good outro for The World Is Yours 2. Both Rich and NBA Youngboy speak on how they can't afford to associate with fakes and they are just focused on making their money.

This was not a surprising release from Rich The Kid. He stays true to form from The World Is Yours. He has reached some level of mainstream appeal and it will be interesting to see where his career evolves from here. His best moments on The World Is Yours 2 are when he is talking about how great is life is over an interesting beat. This is simply just fun music to listen to. That being said without much depth in terms of subject matter or concept he runs the risk of his ideas becoming stale, and it isn't a guarantee that each beat he goes over will be the hit that will set the club on fire. The first half of the album offers a solution by providing Rich with some different kind of weird beats that grab the listeners attention and then Rich is able to come through with solid flows and energetic rapping that keeps their attention. The World Is Yours 2 is far from a perfect album but it is saved by the fact that aside from a few moments it never tries to be something it's not. Rich never sounds like he's phoning in a verse, his subject matter simply gets played out. The interesting thing will be where he goes from here. He has now proven that he can make solid albums and release hit singles, but if he really wants to stay rich forever then he has to now show us something new.

Best Songs:

Splashin

Fall Threw (Feat. Young Thug & Gunna)

Racks Today

Rating: 7

Listen to The World Is Yours 2 here:

The World Is Yours 2, an album by Rich The Kid on Spotify

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Songs of the Week: March 24th

By Spencer Lobdell

Welcome to “Songs of the Week” a weekly segment where I highlight three of the best new songs released the week prior along with one throwback song of the week. To stay up to date on all new music, follow my Spotify playlist “What I’m Feeling” which is updated weekly to always include the freshest new music. Always 30 songs, hottest always at the top. Stream it here:

A playlist updated weekly with whatever new songs I'm feeling at the time. Always 30 songs and in order with what I'm feeling the most at the top.

New Songs of the Week:

“CAPO” by NLE Choppa

CAPO, a song by NLE Choppa on Spotify

At the beginning of the year the world was introduced to 16 year old NLE Choppa when his high energy underground hit “Shotta Flow” broke onto the charts. The Memphis rapper is back this week with a cut even more exciting than his breakout hit. On “CAPO” Choppa once again shows his ability to lock into an instrumental and snap on verses but this time it’s his menacing hook that steals the show. This is the best song we’ve heard from the promising young artist only adding to the already existing excitement surrounding his name.

“Ran down in the street, man, this nigga tried to play me

I hit one in the head but his gun was on safety

They askin’ how I been, what I been feelin’ lately

I got good aim in the pocket like I’m Brady”

— NLE Choppa "CAPO"

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“WOAH” BY RICH THE KID (FEAT. MIGUEL & TY DOLLA $IGN)

Woah (feat. Miguel & Ty Dolla $ign), a song by Rich The Kid, Miguel, Ty Dolla $ign on Spotify

This week Rich the Kid dropped The World Is Yours 2. While Rich sticks to his tested formula for most of the album, the occasional detour into a more experimental direction lead to the best moments on the album. This is the case with the slower, wavy cut “Woah” which is the best song on the album. Everything about this song is pure bliss from Miguels beautiful harmonies on the chorus to Rich’s tasteful and entertaining first verse. This song can fit many different vibes giving it serious potential when it comes to sales. Regardless of how it sells, I don’t see this song leaving my constant rotation any time soon.

“She got that woah

She got that drip slow

She got that I might pull up on her buy a Range Rove”

— Rich The Kid "Woah"

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“Jailbreak the Tesla” by Injury Reserve (Feat. Amine)

Jailbreak the Tesla (feat. Aminé), a song by Injury Reserve, Aminé on Spotify

This week, critically acclaimed rap trio Injury Reserved teamed up with Amine for their second release this year. “Jailbreak the Tesla” is a grinding cut anchored by a futuristic instrumental filled with high-tech sound effects. Injury Reserve and Amine go bar for bar throughout the song rapping about their cars and connecting it to when everyone was obsessed with jailbreaking their apple products. It appears an album is on the near horizon for Injury Reserve which is always a reason for excitement.

“Had the iPod Touch with the Redsn0w
Cydia, but you could pirate all the apps though
They would have security cams by the back doors
Nigga, this was Limewire on crack, though”

— Richie With a T "Jailbreak the Tesla"

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Throwback song of the week:

“M.F.T.R” by Pusha T (Feat. The Dream)

M.F.T.R., a song by Pusha T, The-Dream on Spotify

In 2015 Pusha T released King Push, a perfect precursor for his masterpiece that was Daytona. The third track on the album “M.F.T.R” stands for “More Famous Than Rich” and showcases King Push coming for the throat of all clout chasers in the industry. Pusha has always made a point of his authenticity and “M.F.T.R” is one of the best examples. The Dream assists on the song and sings an epic hook that sits perfectly on top of the polished instrumental. “M.F.T.R” is a sleeper in Pusha T’s excellent discography and a personal favorite.

“King Push is synonymous with kingpin
Chess moves on your checkerboard, king him”

— Pusha T "M.F.T.R"

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Check back in next week for three new hot songs and one new throwback! Follow us on Twitter and Instagram to get updated when we post:

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